Results tagged “First Impression”

This video tip discusses how important appearances are when managing a new visitor's first impressions.     The former national sales director for Kaufman and Broad (now KBHome), Jeff Shore began his homebuilding career as a sales representative in... MORE

Critical moments exist throughout the sales process; however, none are more critical than the first twelve seconds. Together, the five seconds before the customer walks through the door of the sales office and the seven seconds immediately thereafter decide... MORE

On a normal day in your model home, is the following scenario familiar? A couple comes through your model door; you introduce yourself, and extend an offer to help them. They reply that they are "just looking," and you... MORE