Results tagged “New Home Marketing”

I am regularly asked about Twitter, but I'm never happy with how I'm able (or unable) to explain the platform and experience to a non-user. I've grown so fond of Twitter, I'd like to find a better way to... MORE

Here's a preview of a guest post I contributed to the BHI Insight Inbox...   It goes without saying that the last 10 years have been a very transitional time in the world of marketing. The old rules of... MORE

Mobile, or cell phone, advertising is still in its infancy. Good things are just starting to happen and bigger things are definitely coming. While homebuilders have always been a bit slower to adopt new technology, mobile marketing is shaping up... MORE

While this video does not relate directly to homebuilding or how to use social media to grow your marketing, it does a good job of explaining how voices are amplified and the public empowerment that results. Dennis O'Neil leads ONeil... MORE

I recently made a guest post on BHI's Insight Inbox that discusses the most common design oversight that can dramatically reduce your action rates. Please take a look here:The Biggest Design Mistake in E-Mail MarketingDennis O'Neil leads ONeil Interactive LLC,... MORE

Online video has not been "new" for a long time. While still just a small number of builders feature video on their web sites, online video use by the industry has been steadily growing. However, it still falls far short... MORE

I think everyone realizes, although it's disappointing, that bad news travels faster than the good. It simply takes more effort to spread good news. While I'm not sure whether to blame the media for spreading the bad news, or the... MORE

I came across a collection of the "Worst Gadgets Ever" in WIRED magazine and I saw the picture below of the NetSurfer CHAIR.  As you can see, this chair was designed to engage the internet. This is a chair that... MORE