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The trend towards the heavy use of social technologies in undeniable. More and more home builders are realizing the opportunity to build relationships with their prospects sooner, and save money on marketing at the same time. However, the world of... MORE
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In an earlier post, I discussed how social networking web sites could be used to reach out to new leads - self-prospecting with new technology. That post described a specific example using Facebook to find young professionals. If you... MORE
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