March 2009 Archives

The trend towards the heavy use of social technologies in undeniable. More and more home builders are realizing the opportunity to build relationships with their prospects sooner, and save money on marketing at the same time. However, the world of... MORE

So how do you handle that prospect that just finished the model? Does, "Do you have any questions?" progress the sale any further? Or does is release control of the process?     The former national sales director for... MORE

Successful closing is fundamentally an extension of the other steps in the sales process.  You must be proficient in all phases of new home selling if you hope to close consistently, therefore, a first move toward sharpening closing skills... MORE